Maximizing Human Potential
Organizations need to be agile, innovative and authentic to their stakeholders in order to create added value and successfully address the challenges of the modern working world. They can only do so with a workplace culture in which all employees give their best and are able to maximize their potential.
Benjamin Franklin once said: „Beware of little expenses; a small leak will sink a great ship.“ It‘s the same with maximizing the potential of all employees; if it is not fully maximized, opportunities are simply allowed to pass by - and one day they sink. The biggest leaks are where positive work experiences and mutual trust are lost.
In his pyramid of needs, Maslow showed that people must first satisfy physiological, security, social and individual needs before they can realize their full potential. The basic needs at the workplace are similar; 30 years of research has shown that it takes trust-based relationships, pride and team spirit before the potential of all employees can be realized.
In today‘s world of work, developing the potential of all employees is at the heart of a great workplace culture - and at the same time the basis for sustainable competitiveness.